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Lamborghini builds cars that fire the imagination. When Ferruccio Lamborghini decided in 1963 that he could do better than Ferrari, a rivalry began that changed the automotive world forever. From the groundbreaking Miura to the iconic Countach, and from the brutal Diablo to the modern Aventador: every Lamborghini is a statement. Lamborghini owners do not just own a car; they own a piece of automotive history.
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Lamborghinis are spectacular cars that attract attention everywhere. But it is precisely that spectacular appeal that makes selling through traditional channels difficult. On classifieds, your Huracán may attract thousands of viewers, but the majority are curious, not serious buyers. At a dealer, your Aventador gets treated as a difficult-to-sell used car, with an offer far below its true value.
Lamborghini buyers search globally. A Dutch Countach can be equally interesting to a collector in Germany as to an enthusiast in Belgium. The auction format at Octane reaches this international audience effectively, without you having to place advertisements on foreign platforms yourself.
The bidding process works particularly well for Lamborghini because the emotional value of these cars is difficult to capture in a fixed price tag. What is a Countach LP400 with documentation worth? What will someone pay for a Murciélago LP670 SV with 5,000 kilometres? The auction format lets the market decide, and with Lamborghini this regularly leads to surprisingly strong results.
Additionally, Octane provides a professional presentation that befits the brand. A comprehensive photo guide and access to our network of experienced photographers help you present your car optimally.
Lamborghinis require specialised maintenance, and buyers know it. Service history at an official Lamborghini dealer or recognised specialist is a prerequisite for serious buyers. Especially the major services (timing belt on V12 models, clutch replacement on E-gear/ISR) are important milestones that must be documented.
With Lamborghini, much revolves around visual impact. Buyers expect a car that looks spectacular. Paint damage, interior wear, or neglected details stand out even more with a brand that is all about drama and perfection. Invest in a professional detail before selling.
Originality matters, but with Lamborghini some tasteful modifications are accepted. Aftermarket exhausts from reputable brands (Capristo, iPE) are popular, provided original parts are preserved. Extreme body kits or wraps can actually reduce value.
Every car gets a tailored campaign: positioning, spec highlights, and distribution to enthusiasts and collectors across Europe.
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